NOR bicycles

Lots of rest in recent days after that C2C Double that put a real beat-down on me. (read previous post).

So I’ve had some fun playing with my new mountain bike from NOR Bicycles.

3 nor logo_carton_norbicycles FINAL3 nor logo_carton_norbicycles FINAL3 nor logo_carton_norbicycles FINAL

 

 

NOR Bicycles is one of  my new Partners for 2014 and they recently sent me my MTB via post. It took 3 weeks and I waited anxiously, checking this page everyday before it finally arrived :)

 

1 bike track

2 arrival of bike

 The day it finally arrived…

NOR  is a unique brand of bikes (www.norbicycles.com). The company builds their own frames and then assembles them to match customers’ personalities (using inputs from Shimano, DT Swiss, Selle Italia, Vortec, etc.). They can ‘personalize’ mountain bikes (26, 27.5, 29), road bikes, time trial bikes, cyclocross bikes, commuter bikes and just about any other human-powered two wheeler.

 

0 nor logo personalized

 

 And they do it all in their unique and re-furbished building in Sandnes, Norway, which was formally the old factory of Cycle Europe and the brand DBS  (http://www.sandnes-sykkelfabrikk.no).   The factory produced all styles of bikes decades ago and now it’s been “born again.”

 

fabrik2

fabrik1

Bike components are important, but how they’re put together is what counts. The name and email of the technician that assembled your bike is on each NOR frame.  

 

How it works

–       You go on line and build your own customized bike using their “Fit4You” web-based system: price level, components, wheels, saddle, color, types of handle bar grips, wiring, headset, etc.  …

–       Within a week, they zip it up in a bag and mail it to you. They deliver all over Europe.

 5 FIT FOR YOU 5 zip bag

 

 

So what did I get?

  • –       2014 model with 27.5 inch wheels (I’ve made the move from 29 and love it!)
  • –       Black frame with red wiring … to match my website of course :)
  • –       Fully equipped with XTR shifters/brakes
  • –       DT Swiss 1501 wheels, Rockshox Sid XX fork, Easton components, Rocket Ron tires
  • –       Selle Italia saddle
  • –       Weighs just over 8 kg with pedals

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While my focus is on C2C and my time trial bike, I can’t help but sneak out on the trails around here and enjoy this nice new bike  …  Thanks to Dan Tartaglia and Ulf Öjebo for these pics!

 

MY BIKE2 MY BIKE 1C F

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 A  video explaining the company’s philosophy – no need to understand Norwegian :)

https://www.facebook.com/photo.php?v=423060844461262&set=vb.100002720514447&type=2&theater

(If you understand Norwegian check out a few more videos explaining the re-birth of the old bike factory here)

Train hard … and go 27.5  :)

Scott

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